I’m a pretty big fan of decent (i.e. well documented and researched) investigative journalism, and for that reason I’ve been a long time fan of CTV W5.

Tonight, I happened to tune in by chance, and the episode is about car & truck dealerships in Calgary with shady and deceptive advertising practices.

So, first up, Woodridge Ford, which in their newsprint advertisement mentions 420 Ford F-150 trucks in stock (!?) as low as $399 a month. So off they go with hidden cameras… of course, the F-150 pickup shown in the ad can’t be found, but a similar model is found (after a while) in the showroom… but to keep that $399… one has to make an annual ‘contribution’ of $2250 (over 3 years!) to maintain that $399 rate … if not, up it goes to $587 a month! Obviously, given a fail notice by the APA with scathing commentary by George Iny.

Then, T&T Honda…

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